The below-the-line, or any unconventional campaign can be created to sustain
the others image campaigns. The main objective is to get more in touch with the target.
A very personal approaching of the consumer will permit all kind of events and catching happenings to get them closer to their favorite brand.
Types of BTL campaigns:
Events/Parties
Sponsorship for important artist. Add your product some fun for your costumers. This could be the easiest way to win their heart.
I do have a nice experience in managing events and promoting them. Check my events.
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Exhibitions
Join the most important exhibition. We can assist your participation to all kind of events, exhibitions, forums, conferences or we can help you create one of this umbrella event.
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Teambuilding
Find new ways to get your best team.
Give alternatives and opportunities to communication.
There is so many ideas, places and other interesting activities
for your company crew.
Just find the time and resources to build that you'll be very proud
to call it your team.
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Workshops
Workshops can be very important for your clients or to your staff vitality and creative power.
Choose the best topics for your workshops and get it's teams involved in finding new ideas, solutions and improvements to you business. Take the most natural way to approach the group personality and start their brainstorms with intresting questions and catching ideas. This kind of activity is also good for team building, but it works perfectly in groups with different types of participants who will new ideas and fresh energy for you company. This is the easiest way to create a focus group.
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Pictures from FlamaParties (Quantic, Ursula1000, KidLoco, Nikodemus,
JediMindTricks, Seph, Barem, Dilo):